Rétesház - Merch

The process

We have been working with Első Pesti Rétesház since 2021, creating content and managing their social media platforms. In 2025, our collaboration expanded with an exciting new project: designing a merchandise collection.

We developed the concept and design of the merch, partnering exclusively with Hungarian manufacturers and creators to ensure the collection remained sustainable and true to the brand’s values.

The limited collection included apparel and lifestyle items inspired by the Rétesház experience: from wearable pieces that make strudel lovers instantly recognizable in the city, to cozy accessories, a scented candle capturing the aroma of freshly baked strudel, and illustrated postcards featuring authentic strudel moments.


services: design


year: 2025


client: Rétesház