Leon Hotel
The process
We welcomed Leon Hotel & Lounge - Budapest’s newest four-star boutique hotel - as our new client, with our first mutual milestone being the concept development and full organization of its grand opening.
We created the concept for the launch event to authentically showcase everything the Leon represents: the meeting of past and present, distinctive details, curiosity, and modern inspiration. Guests received a personalized “Leon Passport” guiding them through the hotel’s floors as an interactive journey with installations designed for discovery and content creation, collecting stamps along the way for an exclusive monogrammed leather luggage tag.
From thematic styling and Jet Setter Chic dress code to immersive spaces - including culinary, lifestyle, and nightlife-inspired experiences throughout the venue - every touchpoint was designed to let guests explore the hotel from new perspectives and generate organic buzz around the brand’s arrival.
services: pr
year: 2025
client: Leon Hotel