Designer Outlet Parndorf 2023
It started with influencer communication and turned into a full PR campaign. Desinger Outlet Parndorf was a real jewel of the spring. We visited the outlet, which is 25 years old this year, for two days: on the first day, we invited the press to take a closer look at the complex's activities so far. On the second day, we visited Designer Outlet Parndorf in the company of relevant opinion leaders.
As a result, several articles were published on Hype and Hyper, Roadster, Refresher and around 400,000 views were generated on the guest TikTok channels!
year: 2022, 2023
client: Designer Outlet Parndorf